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TMCNet:  4 Tips for Boosting Brand Engagement on Facebook & Visibility Within Graph Search

[January 31, 2013]

4 Tips for Boosting Brand Engagement on Facebook & Visibility Within Graph Search

NEW YORK, Jan. 31, 2013 /PRNewswire via COMTEX/ -- Whether or not Facebook's Graph Search proves to be a boon to brands remains to be determined. One thing is certain however - in order to generate visibility within Graph Search results, organizations on Facebook need to generate fan interaction around content they share. Today on the Beyond PR blog, Vice President of Social Media Sarah Skerik discusses who's likely to benefit from Graph Search, and offers four tips on developing content to produce the fan interactions (likes, shares and comments) that are so crucial to getting your message seen on Facebook.

Read the full post here: PR Newswire ( is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

(Logo: Media Contacts:Rachel MeranusVice President, Marketing and CommunicationsPR Meryl SerouyaMarketing and Communications AssociatePR SOURCE PR Newswire Association LLC

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