|[January 03, 2013]
harmon.ie CEO to Present "How to Create the Right Social User Experience" at NMX/BusinessNext Social
BOSTON --(Business Wire)--
the social software company, today announced that its CEO Yaacov Cohen
will be presenting a session at NMX/BusinessNext
Social on "How
to Create the Right Social User Experience" on Sunday, January 6 at
2:05 p.m. pt at the Rio Hotel in Las Vegas.
According to Cohen, too man social initiatives in the enterprise fail
due to too much focus on the platform and not enough focus on the user
experience. The challenge is to deliver this social experience across
desktop, mobile and cloud while keeping the experience consistent and
intuitive. During his session, Cohen will discuss how to prevent a
company's social initiatives from falling into the "silo trap," and how
to use social analytics without compromising privacy.
"In 2013, we are going to see a deeper convergence of social, mobile and
collaborative processes for business," said Cohen. "The integration of
these activities into a users' daily habits will fuel a renaissance for
some of the traditional enterprise players as they incorporate social
activities into business processes."
to Tweet: harmon.ie CEO @YaacovCohen discusses how to create the
right social user experience at #NMX BusinessNext Social. #collaboration
harmon.ie is the first platform-independent enterprise social vendor,
delivering a consistent social user experience across multiple social
and collaboration platforms from different vendors such as Microsoft,
IBM (News - Alert) and Salesforce. Thousands of businesses including Continental
Corporation, BearingPoint and Amway use harmon.ie across mobile, desktop
and cloud to evolve into more socially-powered enterprises. For more
information, visit http://harmon.ie/.
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belong to their respective companies.
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