|[December 04, 2012]
Modifying Employee Usage Behavior the Primary Strategy to Control Increasing International Roaming Costs in Midmarket and Enterprise Companies Surveyed by CCMI
GAITHERSBURG, Md. --(Business Wire)--
CCMI today released "The International Roaming Problem: How to Balance
Cost, Connectivity, and Security Concerns," commissioned by Truphone (News - Alert),
the mobile operator for the international business traveler. The report,
based on research gathered following a survey of more than 200 midmarket
and enterprise companies, examines how these companies are attempting to control
escalating international wireless roaming costs.
Companies today employ a number of methods to strike an appropriate
balance between ease of use for the mobile worker and the cost of using
non-domestic mobile network services.
Respondents indicated that modifying
mobile employees' usage behavior as the primary cost-management method
employed. This strategy has met with a measure of economic success,
but the resulting savings are being at least partially offset by some
Key findings of the survey include:
34 percent of midmarket and enterprise companies are spending more
than $1,000 per month per user on international wireless costs.
Fifteen percent reported spending more than $2,500 per user per month.
52 percent of companies surveyed have a specific company mandate in
place to reduce their international roaming costs.
Behavior modification strategies helps on the billing front: 26
percent described these efforts as "very successful," and 43 percent
said they were "moderately successful."
The report details the measures taken to modify user behavior, as well
as other approaches to lowering roaming costs.
George David, President of CCMI, said, "The cost o international
roaming isn't exclusive to large, Fortune 1000 companies. This report
tells us that a single strategy, such as modifying user behavior, isn't
enough to strike the right balance between cost savings and ease of
use." He added, "Companies of all sizes must explore alternatives to
find the solution that allows for mobile productivity while controlling
The study reveals other key findings related to roaming expenditures,
alternatives corporations are using to offset roaming costs, travel
trends, and more. Click
to download the full research report.
Additionally, respondents reported substantial wireless international
roaming costs that were comparable to those the Fortune 1000 said they
were experiencing in a similar survey conducted by CCMI and Truphone
last year. See "Trends
and Best Practices to Control International Roaming Costs," (http://www.ccmi.com/Roaming)
for a copy of that report.
About the research
CCMI conducted the research on behalf of Truphone, with a statistically
significant sample size of 201 telecom expense management decision
makers from midmarket and enterprise companies taking part. The purpose
of the survey was to pinpoint the challenges these professionals face in
keeping mobile end users connected while traveling internationally, as
well as to understand the solutions or practices applied that keep users
connected while balancing budgetary constraints.
CCMI provides specialized telecom data services and content-rich events
to the communications service provider and enterprise markets. CCMI
products are at the heart of network design, optimization and financial
applications used by leading wireline, wireless and cable communications
service providers. CCMI's enterprise information service delivers
independent market research and analysis, tightly focused educational
webinars, a thought-provoking podcast, and industry-leading conferences.
Learn more at http://www.ccmi.com.
Truphone is the mobile operator for the international traveler. Founded
in 2006, the company uses innovation to drive convenience up and costs
down. The company's flagship GSM service, Truphone for Business, helps
international business by delivering significant savings of typically
30-60% on mobile roaming costs. Truphone service works in more than 200
countries around the world, and offers multiple local numbers on one SIM
card - allowing customers and contacts to reach each other without the
fear of bill shock.
The company is also a pioneer in the mobile VoIP space. It launched the
first downloadable mobile VoIP app for Nokia in 2006 and has since been
the first on the iPhone (News - Alert), iPod, and iPad devices. Truphone supports all
leading mobile platforms and devices including Blackberry, iPhone, iPod
touch, iPad, Nokia E and N series, and Android (News - Alert). Learn more at http://www.truphone.com/business.
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