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April 19, 2012

Microsoft News - RNC Declares Microsoft 'Official Innovation Provider' for Tampa Convention

By Steve Anderson, Contributing TMCnet Writer

While much of the nation's attention has been roundly focused on the primary runs leading up to the Republican National Committee's selection of a candidate for the upcoming election this November, much less consideration has been given toward the mechanics of the convention. And to that end, the RNC has turned to Microsoft (News - Alert) to provide the necessary electronics support and innovations required to make the convention run as smoothly as possible.

To that end, the RNC has designated Microsoft its "Official Innovation Provider" and, in turn, will be receiving a variety of services like Skype video services for communication, Kinect technology, and similar technologies and consultation. The RNC also tapped Google (News - Alert) last week for live streaming video technology and similar technology in promoting and publicizing the events.

Convention CEO William Harris issued a statement saying that their involvement with Microsoft was looking to not only improve communication at the convention floor level, but also to give individuals who would have otherwise been unable to access the convention due to geographic constraints the access they wanted.

Given the image of the PC, which runs primarily on Microsoft systems, in the past – as expressed by the "I'm a Mac / I'm a PC" ads – it might be seen as a misstep for the Republicans, who would likely be expressed in a similar fashion, to use the close representation of the PC and all it implies as its primary innovation provider. But given the likely close political ties between major corporations Google and Microsoft and the Republican party, it could simply be a case of the Republicans attempting to rally their base in the face of a run on an incumbent president. That and Microsoft has put out plenty of innovation in the past and continues to do so today, even if their innovation is less publicized than that of close competitor Apple (News - Alert).

Either way, though, it's clear that communication should be pretty impressive once the convention launches in Tampa this August, whether it's geared for local consumption or meant to cross state lines.

Edited by Carrie Schmelkin

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